- Sectors of the media, such as magazines, have an effect on film distribution – for example: The NME publishes a film review section in their magazine. So, despite primarily being a music magazine, it also includes other key aspects of culture and media, such as films, also note that The NME and most magazines in fact are produced by IPC Media, who are owned by Time Warner, AKA the Warner brothers who have created many a smash hit film.
- Cloverfield (2008) -’ unlike most viral campaigns, Cloverfield's marketing had virtually nothing to do with the movie itself, and instead concentrated on a fictional evil Slushy company. Puzzle websites containing Lovecraftian elements, such as Ethan Haas Was Right, were originally reported to be connected to the film.
Background info. . .
'Hollyood's Golden Age'.
From the end of the silent film era, about 1927, to around 1948, the Hollywood movie studio system controlled what films were shown across the country. Five major Hollywood-area studios owned large, grand theaters where they would show only movies produced by their studios and made with their contracted actors. These studios were Paramount, RKO, 20th Century Fox, Metro-Goldwyn-Mayer (MGM), and Warner Bros.
Always the hotspot of controversy, Hollywood was accused by the House Committee on Un-American Activities (HUAC), of being a haven for communists. The "Hollywood Blacklist" came into being in 1947, when that committee began summoning certain Hollywood entertainment professionals to testify before the committee, on the suspicion that their work was communist-inspired. The landscape of Hollywood began to change with the mushrooming of the television industry in the 1950s. Television and music recording studios and offices sprung up all over the city. KTLA, the first commercial television station west of the Mississippi River, began broadcasting in January 1947. By the end of that year, the first movie production made for television, The Public Prosecutor, was broadcast from Hollywood.
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